Club World Cup UAE 2017 seek to reach out to communities

Club World Cup UAE 2017 seek to reach out to communities
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Published September 11th, 2017 - 17:53 GMT via

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Youngsters invited to play a central role in the tournament
Youngsters invited to play a central role in the tournament

The Local Organising Committee (LOC) is launching a nation-wide search for youth leaders to become the champion of their communities to actively showcase the Fifa Club World Cup UAE 2017. The ‘Youth Leadership Programme’ will be rolled out in schools, universities and youth football academies across the UAE, and is open to students aged 13-21.

In their role as Fifa Club World Cup Youth Leaders, participants will have four key areas of responsibility encompassing physical and social tasks that help drive interest and create a buzz around the competition in December. The highest performing Youth Leaders can earn amazing money can’t buy prizes, including; carrying the FIFA flag (13-14 years) or match ball onto the pitch ahead of the games (15-17 years), or an internship (18-21 years) for future football competitions. Overall, the Youth Leadership Programme will provide a solid foundation for which students can receive official certification to enhance their CV towards developing a future career in sports.

Youth Leaders are encouraged to inspire their friends and take part in activities leading up to the competition including challenging friends to compete in the Experience and Excitement Mobile Roadshows which are currently touring the UAE. Additionally, Youth Leaders are encouraged to share their passions via social media using the official tournament hashtag #ClubWC, actively utilise the Roadshow App and invite friends to attend and enjoy the matches together. Based on their overall participation, the highest performing Youth Leaders will have the opportunity to win once-in-a-lifetime experiences.

Commenting on the announcement, Aref Hamad Al Awani, Tournament Director of the Local Organising Committee said: “We are launching our Youth Leadership Programme to fully engage students to actively rally behind the UAE’s commitment to bringing world class football events to the UAE, starting with the FIFA Club World Cup UAE 2017. Our young leaders will not only be responsible for driving football passion and national pride across their communities, but also engaging their closest friends to compete and test their football skills in the Mobile Roadshow to determine who is the best UAE talent.”

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